Blog3: Opening Keynote IXDA 2011, VERPLANK


As interaction designers, we need to answer three questions:

1: How do you… How do you do it… How to influence the world)
In this respect, designers can let users control objects through two functional elements: buttons (such as buttons on mobile phones) and rocker (such as tuning rocker on guitars).

2: How do you feel the world or get feedback from the world
Human beings experience the world through two kinds of media: hot media, which refers to high-definition and multi sensory media, such as movies. Cold media — low discrimination media, which requires the active participation of users and the understanding of abstract symbols, such as papers
Designers should be able to give feedback to users when designing, such as signal differences and arrows

3: How do you know…
Most of the time, users don’t know how to use a product. At this time, designers can use dichotomy to provide users with a usage map: map, which tends to let users understand the use principle of the product; path, which is helpful for users to understand the use process. Therefore, it is very important for designers to provide users with good maps.

4.When designing, designers should consider the mentalities of human beings
The first level: Piaget, the second level: iconic (see), symbolic (konw).
Here, I think the interaction designer is the bridge linking people’s thinking from symbol to images — key is doing images makes symbol.

Good interaction design is more participatory, more immersive and more persuasive. People, tools and media can be a powerful metaphor. We can regard them as norms. They also define our business, our schools and our conferences. What’s the next norm? What are we going to do to us? Six models will take us from computers, personal computers, tools, computer media. This is a good evolution, let us enter the fashion, computers are very popular now, hire good designers are excellent artists, because we can learn from the world evolution and ecology, we can apply computer knowledge to the world, we can avoid some thinking traps.